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Retail Marketing Specialist
Req Number: US -7625PG
Country Panama Department Retail
State Province Panama Job Type Not specified
City Location Panama City Corporate Brand adidas GROUP
PostalZip code Not specified Relocation Offered No
RETAIL MARKETING SPECIALIST
Job Grade P1
Purpose
Constantly drive sales through in store communication retail campaigns and traffic driving initiatives within all store formats for Own Retail in Panama Puerto Rico
Job profile
* Develop Own Retail Marketing calendar that is consumer relevant and aligned with GlobalSLAM Calendar for Panama and Puerto Rico
* Coordinate brand marketing strategies and translate it into a consistent marketing plan for own retail
* Coordinate production of in store communication and window campaign
* Coordinate and supervise implementation of campaigns at Point Of Sale
* Identify commercial opportunities and execute traffic driving concepts
* Monitor performance of campaigns and activationspromotions
* Follow up with involved parties within the Retail and Marketing department
* Act as a business contact for suppliers and for Country Retail Marketing Merchandiser and Operations Manager
* Follow up ROI of campaign and activations
* Analysis of the Core Retail KPIs
* Monitor MWB expenses
Your profile
* Fully Bi-lingual English and Spanish verbal and written communications skills
* Functional preferably experience in retail andor project coordination
* Educational Degree in business administration or related area