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Head of eCommerce
Req Number: HQ - 9222
Country Russia Department Retail
State Province Russia Job Type Marketing & Comms - eCommerce
City Location Moscow Brand adidas GROUP
PostalZip code Not specified Travel Extent < 25
adidas is looking for a dynamic retail leader that can successfully drive and maximize sales and profit for the CIS E-commerce market We’re looking for someone that can build market specific strategies while also partnering with the broader global organization This position requires someone with a solid background in managing complex retail organizations a strong understanding of the online retail sales market and a commitment to developing and implementing e-commerce strategies
If you would like to join a professional entrepreneurial and energetic team we invite you to apply for the position of Head of E-commerceThe main purpose of the role is to lead the adidas E-Commerce team to deliver significant sales growth for the web channel in CIS Russia Ukraine Kazakhstan
Key Accountabilities
* Develop and implement the online strategy ensuring that it fully exploits the potential of the brand online
* Manage the web P&L to meet sales and profit targets
* Manage every aspect of the website ensuring
ü a high quality online shopping experience supported by appropriate functionality and accurate web merchandising and content management
ü a look and feel that captures adidas Group brand values is consistent with our boutiques and supports the wider business
* Develop and implement the digital marketing plan to
ü balance acquisition and retention to significantly increase active shopper numbers while maximising the value of the existing customer base and
ü monitor spend and effectiveness to optimise marketing spend
* Manage and develop the e-commerce team
* Manage agencies and third party service providers to ensure high levels of service are provided within agreed operating budgets
* Manage effective internal communications and day to day working relationships with other teams in the wider adidas CIS business
Knowledge Skills and Abilities
* Strong experience in managing managing role in an online retail business online marketing and website development experience
* Solid understanding of the E-commerce market and business practices
* Customer service focus
* Experience in business planning and management projects analysis and implementation business processes applications Thorough knowledge of salesdistribution processes and applied sellingcommercial skills
* High degree of personal drive energy & results orientation
* Readiness to stand the pressure problem-solving and conflict management skills
* Passionate for adidas Group brands and business
* Excellent entrepreneurial skills
* Loyal and honest strong work ethics always challenging the status quo ability to build strong relationships good common sense and business savvy
* Extensive experience of successfully operating in multi-cultural organization
* Fluency in English language skills
Qualifications
• Bachelor’s degree B A from four-year college or university
• Minimum of three 3 years of experience in E-commerce management