Head of Design - Running
Req Number: HQ - 9406
Country Germany Department Design
State Province Germany Job Type Design - Design Other
City Location Herzogenaurach Brand adidas
PostalZip code - Travel Extent 25 - 50
Purpose & Overall Relevance for the Organization
* Develop and steer the holistic design vision
and strategy for the adidas Running category
including apparel footwear and accessories
* Know the adidas Running athlete inside and out
* Drive the Running business vertically
Key Responsibilities
* Develop and implement a long term creative directionvisionstrategy together with the Running Business Unit BU and the Creative Director
Aligning with the overall Performance creative direction
in order to position adidas as the market leader in Running
* Develop and implement a creative strategy that will increase our Running brand association and recognition through brand marketing assets teams
athletes go-to-market and retail
* Develop a long term innovation roadmap for the Running category together with the adidas Innovation Team ait BU and the Advanced Team
* Establish a plan for how to implement and transition products from advanced stages to inline
* Proactively develop design concepts for new Running performance technologies and concepts optimizing the ratio of authentic
and inspirational design
* Lead and steer the BU creative vision toward strategic objectives and the business targets supporting the Sport Performance Divisions and BU SBP
* Work collaboratively with other Heads of Design Design Directors and Creative Direction to actively sharpen the adidas brand positioning overall
on a seasonal basis and in the Running BU
* Establish a close working relationship with the other Sport Performance Category heads in the Business Units key markets and in Sports Marketing
* Lead and steer design milestone meetings in cooperation with the design planning marketing planning and processes teams
* Define adidas design standards for the Running design team
which ensure the genetic code of the brand in every performance concept
* Contribute to the development of the overall Running category marketing
plan in cooperation with the Head of Marketing Brand Marketing
and Sports Marketing
* Develop and steer innovative and inspirational design concepts for all Performance categories
* Oversee all design concepts and coach team to defined standards
and processes incl coordination with BU teams and global operations
* Lead and steer design process optimization
to ensure state of the art workflow
Authorities
* Staffing managing and developing a team of Designers on different levels
as an integrated team by setting objectives targets and guidelines to ensure smooth cooperation of all direct reports along all interfaces
* Identify and prepare talent in the Running Category for career progression within the adidas organization
* Cost center budget responsibility
Knowledge Skills and Abilities
* Big picture and visionary thinking
* Strategic ideation
* Leading through visions and values
* Developing leaders and effectively managing talent
* Personal team impact and passion for the Running category
* Proven track record and respected industry reputation
Requisite Education and Experience Minimum Qualifications
* Minimum 10 years functional experience in Design
for Running Apparel and Footwear
* Minumum 8 years experience as a proven leader
* Degree in Design or related creative area
* Fluent in English