Browse Similar Jobs: Management - Mid-Level (Manager, Director)
Head of Brand Communication adidas RussiaCIS
Req Number: HQ - 9186
Country Russia Department Marketing
State Province Russia Job Type Marketing & Comms - Brand Marketing
City Location Moscow Brand adidas
PostalZip code Not specified Travel Extent < 25
Responsibilities
- to elaborate globalregional campaigns also for strategic partnerships develop targeted RussiaCIS campaigns and provide guidelines for targeted campaigns and ensure translation into cost efficient media plans and implementation across all appropriate communication channels and tools
- to develop a ‘Brand communication deployment schedule’ including event activities in controlled space and ensure its development in RussiaCIS
- to ensure maximum positive PR impact and leverage of adidas’ Sports Performance portfolio and adidas’ Senior Managers for this purpose
- to ensure brand representation in controlled area through communication and PR campaigns with support of Design group
- to staff most suitable persons in direct report positions in alignment with Marketing Director and HR director
- to measure progress on own KPIs
-to monitor and report on consumer trends and competitors’ activities regarding marketing communication and campaigns across Russia and proposeinitiatetake actions
-provide CRM manager with brand content to ensure proper communication with adidas consumer and support all brand activities thru CRM tools
Qualifications
- University degree in business with marketing focus and ideally some exposure to sportsa university degree in sports with marketing focus or other exposure to marketing
- Functional > 6 years marketing with strong focus on advertisingPR
- >3 years of leadership experience
- Passionate about sports and results-oriented
- Sound presentation and communication skills externally and internally
- Strong leadership skills effective people management skills
- Fluent English written and spoken good knowledge of Russian