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Apparel Design Director - Mens Sport
Req Number: US -7509RBK12
Country United States Department Design
State Province Massachusetts Job Type Not specified
City Location Canton Brand Reebok
PostalZip code 02021 Travel Extent 25 - 50
Reebok is seeking an Apparel Design Director in the Mens Sport categoryHeshe is responsible for executing the design direction set by the Creative Director and the Senior Management team each season for the Mens Sport area The Director manages their team of designers to create compelling stories and designs that embody the brand direction and also allow for commercial success The Director partners with Product Marketing to ensure that the line meets the overall business needs and with Development to ensure successful manufacturing of the product
Responsibilities
Technical Communication
* Accurately depict hand-drawn sketches designs graphic applications and ideations as digitally rendered line art flat patterns 2D 3D technical drawings and other required art illustrations
* Capture mental impressions and ideas in visual verbal or audio renderings
* Effectively and efficiently navigate and use Reebok software tools and systems
* Use appropriate Reebok forms and templates such as briefs and tech packs to capture convey and communicate design and product information to others throughout the design cycle
* Create technical drawings and representations of fabric trim graphic artwork and products such that construction information is interpreted exactly as intended
Creativity
* Create new products graphics seasonal color palettes or seasonal vision concepts using trends in fashion and culture competition and Reebok past designs as catalysts
* Translate fashion and culture trends to the brand products product lines design concepts color and graphics
* Freely speculate possibilities and ifthen scenarios during brainstorming or sketch sessions
* Employ multi-dimensional thinking to ideate and discover new perspectives view points or approaches
* Use unorthodox or atypical ways of solving problems to conceive innovative usable concepts or inspire other concepts ideas
* Respond to design critique with multiple solutions
Financial Aptitude
* Create design products that integrate technology function and design aesthetic and remain within cost margins
* Assess potential cost margin impact of fabric color trim graphics treatments technology components and construction choices
* Analyze and select design product elements based on cost and a hierarchy of importance
* Fulfill product briefs cost margin and competitive pricing requirements
* Manage product costs operational costs spending activity and budgets in accordance with departments general financial tenants
* Formulate strategic financial plans for team and department
Reebok Design DNA
* Incorporate seasonal inspiration fabricmaterialstrims color and graphics stories in designs that have visual aesthetic as well as relevant product color graphics themes and placement
* Select and ensure color graphicsprints materials fit and trims enhance product aesthetic works within overall design range and overall design has market appeal
* Ensure the product successfully meets the brand aesthetic by adhering to Reebok design DNA fundamentals
* Design products based on accurate assessment of fabric and anatomical characteristics
* Ensure construction finishing techniques and textiles enhance product usability
* Select textiles based on their functional properties aesthetic cost and support of the intended design
* Infuse and apply new technologies to performance products or fashion influences to sports-based lifestyle products or graphics color and ensure they are integral elements of the design
* Research and apply new and innovative ways to use existing techniques
* Translate design concepts to products and product lines
* Resolve product design and development problems using innovative approaches
* Ensure design reflects incorporates market needs and product brief requirements
* Design products that are achievable given construction and manufacturing techniques
Industry Market and Consumer Acumen
* Use relevant and appropriate resources to accurately determine anticipate and validate current and future trends competition retail landscape and cultural drivers
* Use appropriate research methods and resources to efficiently obtain current reliable and credible information regarding markets colors trends consumers retailer strategies and other required types of information
* Interpret and understand consumer dynamics predict shifts and react to trends
* Communicate and ensure others are savvy in trends market requirements competitors and overall needs of the Reebok brand based on the USP and current business state
* Make accurate assessments and projections of competitors strengths and weaknesses in the global market relative to the Reebok brand products and product lines including market presence tactics merchandising and trends
* Maintain current information of Reebok and industry factors that can affect products such as material technology and consumer feedback and insight
* Accurately assess the impact consumers have on the market
* Employ formal and informal methods to gain insight and to research industry market consumer and competitor information
* Analyze and summarize research data
* Gather and apply market research andor consumer feedback to accurately anticipate and fulfill consumer needs and identify consumers and trends
Qualifications
* 7 years of design experience and managing teams of designers
* Ability to work well in Adobe Illustrator Photoshop Indesign as appropriate for the functional area
* Knowledge of all aspects of product from market positioning through manufacturing
* Strong negotiating and influencing skills
* Strong Presentation and Storytelling skills and experience in mentoring teams in this area
* Bachelors degree in design
* Prior management experience in leading teams of designers
* Transport information effectively in individual and group situations using the most appropriate and effective medium such as but not limited to presentations meetings one-to-one situations
* Select content and use language and terminology appropriate to the audience
* Prepare concise presentations briefings and email that ensure the intent is consistently and correctly interpreted by recipients
* Convey messages verbally and visually in a clear concise and accurate way during meetings telephone video conferences such that interpretation is consistent and accurate and need for clarification is minimal
* Present facts and factual information in a structured and non-ambiguous manner
* Receive and give feedback in a positive constructive manner
* Convey conceptual information in a concrete and tangible manner
* Identify talent and create career paths and succession planning for all team members
* Promote Talents across functional regional and brand borders
* Support the Creative Director and Senior Team in all activities that communicate Reebok as a brand to internal and external executives and key players for the business
* Write and deliver goals and performance reviews to direct reports and ensure team meets Performance Management deadlines
* Actively manage the career progression of those on the team
* Provide prompt and constructive feedback and assume a coaching role to support and inspire subordinates including interns and apprentices
* Improve the design and development process by suggesting using new innovative concepts materials or manufacturing processes
* Manage direct reports junior team memb